It’s 10:00 PM February 9 and Hipstamatic 200 is Now Live in the App Store

Hipstamatic's new limited edition Fashionista case
Hipstamatic 200 is now live in the App Store. It includes The Mac & Milk Fashion FreePak, which is available for free for a very limited time. The new FreePak contains the Chunky Lens and the blingy Fashionista Camera Case. It’s available February 10-17, 2011. Grab it now in app — go!
Here are the other new features in the 200 update:
- Quicksta Snap film queue system – as you shoot images are processed in the background, enabling you to rapid-fire up to nine images in a row without waiting for processing (requires iOS 4)
- Camera Bag organization system – rearrange and disable lenses, flashes, and films, as well as specifying ones for shake-to-randomize
- Improved HipstaMart, with shiny new FreePak products
- New limited edition FreePak: Fashion FreePak (Chunky Lens and Fashionista Camera Case)
- Other bug fixes and user interface refinements
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The new film queue is probably the most significant feature of the upgrade. Slow recovery times have long been a big complaint by many. With the new film queue, you can shoot up to nine shots in a row about 1-2 seconds apart on an iPhone 4. Very fast and very nice. If you back out of the app (not quit) while images are processing in the queue, you don’t lose any shots. Photos process in the background.
Also, it appears that the preview images of the new Chunky Lens were cropped. As with all Hipstamatic films and lens combos, the new Chunky Lens shoots square frame format.

A few interesting things about the new update….
Hipstamart has been updated. You’ll need to create a new free Hipstamart account in the app in order to download additional HipstaPaks. Plan on a few minutes to set up your account. You can either enter in your info manually or connect through Facebook Connect.
Read all the way through the Terms and Conditions. While it’s probably not a big deal to most of you, buried about halfway down is a clause which reads “You grant to Hipstamatic the unrestricted, unconditional, unlimited, worldwide, irrevocable, perpetual fully-paid and royalty-free right and license to host, use, copy, distribute, reproduce, disclose, sell, resell, sublicense, display, perform, transmit, publish, broadcast, modify… otherwise exploit in any manner whatsoever, all or any portion of your User Content to which you have contributed….”
You get the idea. Although it’s actually a pretty standard type of clause for a photo printing website, the TOS of the 200 seems to go a bit overboard here. The terms of service — they’re not new, they’ve been around like this since the Hipstamatic 150 — are not really a problem for most Hipstamatic users, but if you are a professional or semi-pro photographer using Hipstamatic to create exclusive content for a client, model, agency, book, etc. or if you just like to keep control of your photos, be careful of the content that you post to Hipstamatic.com. It’s still yours, but Hipstamatic can use it how they please forever for free.
The Hipstamatic can be downloaded to any iPhone or iPod Touch sporting iOS 3.1+ software. For $1.99 USD you can download the base model Hipstamatic 200. Additional lenses, film, and flash options can be added on within the app for 99 cents.
=M=
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UPDATED 02.11.11
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What about the new Soho pack?
That's supposed to be available 2/17/11.
Got it. The instasnap is nice. Not too sure about the chunky lens. Wish it didn’t have the light leaks.
All these Big Brother Terms & Conditions. I can't get used to it. What's the purpose of this anyway?
Thanks for the info ! Just downloaded the updated app and the new pak. But there's something I don't understand. It seems to me that Hipstamatic.com is NOT the app's official website, but the one maintained by the Hipstamatic inventors' elder brother, Richard Dorbowski. I can't see anywhere to upload photos there. Or did you mean the community website, http://community.hipstamatic.com/ ?
Hmm, sounds like Hipstamatic got bought by Facebook. The new policy is a sad turn of events, they should be ashamed. If they want to use your stuff they should have to ask properly, not snag it through a TOS that everyone clicks through without reading. Thanks for the heads up.
It's actually a pretty standard TOS. Again, it's not bad. Your work is still yours. I simply pointed it out for the benefit of the artists who have plans to sell exclusive rights to a photograph — something that few of us do. Terms of Service like these can add a speedbump to that, so it's best to know these things ahead of time. I pointed it out to help iPhoneographers better control "Rights Management" of their works. Facebook is the same. I'm pretty sure Flickr is, too.
Although I've sold photos for both artistic and commercial purposes, I don't sell *exclusive* rights to my photographs. Really, this clause effects very few of us.
=M=
Thanks for responding, Marty. Flickr won't use your photos to make merchandise, books, etc. without paying you, they only claim the right to display your photos if you make them public – a right which ends if you close your account. This is why I use them. Hipstamatic is now claiming all rights to content uploaded to their gallery, unconditionally and in perpetuity. Not exclusive I suppose – they won't stop you from selling your own stuff – but they seem to have the same rights you do, including the right to profit from you without compensation (or probably even a photo credit, who knows). I'm not a commercial photographer, but I don't agree with this kind of behavior.
Also, I'd like to know if they can resell your email when you set up a Hipstaccount. Last thing I want is to start getting spammed just to get a free Pak. Sorry to be such a pill, but these are significant changes and we really need to watch our backs.
No a pill at all, trip. Thanks for following up and a BIG thanks for sharing that about Flickr. I'm even more glad I posted that excerpt from Hipsta's new TOS now.
I'm not sure about the email.
=M=
True – the 'exclusive rights" affects so few people, but its always sad to see phot app makes, or hosting sites trying to make a fast buck from their users. Content is content and it should be 100% user owned!
Imagine if Adobe tried this TOS content theft with every image created in photoshop….
Its just about ownership -my content is my content and should always be 100% mine! Anything else is a degree of theft
BTW – anyone that needs exclusivity on a hipstamatic shot -just take a regular pic and process it in photoshop instead – theres great hipstamatic actions out there and then you 100% own your content.
I don't like the new terms but it won't stop me from using the app. I'll just think twice about what I share with Hipsta for contests etc.
True dat – thats the way to go, and who knows maybe the lowering standards in their competitions when people decide to keep their art, will cause a rethink of this old media TOS. Clauses like this are the kind of things you expect from Mr Murdoch, Fox, etc – not small indie app manufacturers
A solid update, the background processing is a great addition. I know many will disagree with me but in my opinion the only thing Hipstamatic is lacking is post-processing. Cameramatic is now my go-to app for this reason (and the filters and layout are great)
Hey, Marty. I know you're not Synthetic Customer Service, but I wonder if you know why the Soho pack is not showing up in my in-app shopping area. I got the new lens with the 200 update, but am not able to get the new films. Thanks, –Keith
No problem, Keith. The new Soho HipstaPak will be available on February 17. That's the same day that the new Fashion FreePak becomes unavailable.
=M=
Hello Hipstas!
I just wanted to let anyone interested in knowing or looking that I've created a Hipstamatic Combination Chart using every different combination of the app's lens, films and flashes with a total of 880 pics. I will update the charts as new stuff gets added to the Hipstamatic app.
The Hipstamatic Combination Chart by Mark Bruce http://www.markbrucephotography.com/hipsta/
over + out
Mark